Overview:
A Law Firm stuck with static results. So, they approached us to rebuild their efforts in Google Pay-Per-Click (PPC) ads to boost their online leads and overall conversion.
Problem:
- Legal services carry a conversion rate of 4.35%
- A click through rate of 1.35%.
- Their campaigns were not quite meeting industry benchmarks despite having a decent budget of $1,000 per month.
Solution:
- Keyword Research
- Landing Page Design
- Custom Ad Copy
- Campaign Strategies
Results:
- An Increase in Ad Clicks and Conversions at a Lower Cost Per Conversion
- 33% Decrease in Cost Per Conversion (CPC).
- 17% Increase in Conversion
- 14% Increase in Website Clicks
